Spark Consulting

Resources

Links

Business Planning:
BMO Developing Your Business Plan

Resources for Women Entrepreneurs:
The MOMpreneur Magazine
National Assocation for Women Business Owners
Enterprise Toronto
Toronto Business Development Centre
BC Forum for Women Entrepreneurs
Alberta Women Entrepreneurs
Women Entrepreneurs of Saskatchewan
Women Business Owners of Manitoba
Newfoundland & Labrador Organization for Women Entrepreneurs
Momeo Magazine
Centre for Women’s Business Research
Canada Business

Networking Groups:
Entrepreneurial Moms International
TheMomEntrepreneur.com
Women Business Owners Cafe
Women in a Home Office
Canadian Association of Women Executives and Entrepreneurs
Canadian Women’s Business Network

Financing:
Business Development Bank of Canada
Canada Business
Canadian Youth Business Foundation

Marketing Plan

A marketing plan is essential to the success of any business. We asked marketing expert and business coach Debbi Arnold of d.a. consulting what she uses with her clients and she graciously provided her template. Of course it’s all in the filling in, but having a template is a great place to start. We encourage you to take the time to think about each point on the marketing plan. For example, decide what you hope to achieve from your marketing initiatives ahead of time. Think about the general state of the market and research pricing, your own and your competitors. Make a specific plan and plot it on the calendar (and your budget). Be sure to decide how you’re going to measure the success of your marketing activities before you even get started. In marketing like all areas of business, a little planning will go a long way.

Press Kits

Many mompreneurs feel uncertain about how to approach the media to attract much-needed coverage. The best place to start is with a great press kit. Here’s what every press kit should have.

Sample Business Plan

In Chapter 9 of Mom Inc, How to Raise your Family and Your Business without Losing Your Mind or Your Shirt, we outline the major components of a business plan. We also promise our readers a sample business plan so they can see the principles in action. Here’s a terrific business plan prepared by four MBA students at the Rotman School of Management. Their concept for their business, Bagnifique, is an online rental service for luxury designer handbags. We hope that checking out this business plan will help you when you are preparing yours.

Sample Balance Sheet

A Balance Sheet provides a snapshot of a company’s resources and liabilities at a specific period in time. We’ve created a sample balance sheet as a resource to you. If you’re just starting out, many of the line items won’t be relevant, but you’ll find more will become applicable over time, depending on the size and scope of your business. All of the sample financial statments presented here are simplified and intended to present a broad picture of the subject. If you are a business owner you should have an accountant who will walk you through the specific accounting issues related to your business. You may also wish to have your accountant prepare your financial statments for tax reporting. If you don’t have an accountant you can find one by researching online directories such as this one in Canada or this one in the US.

Sample Cash Flow Statement

The Cash Flow Statement records a company’s uses and sources of cash. Since the Income Statement contains non-cash items, it does not give a sense of how much cash the company has available for continued business and growth. We’ve created a sample cash flow statement as a resource to you. If you’re just starting out, you’ll need to forecast your numbers. Use this as a template for getting started. All of the sample financial statments presented here are simplified and intended to present a broad picture of the subject. If you are a business owner you should have an accountant who will walk you through the specific accounting issues related to your business. You may also wish to have your accountant prepare your financial statments for tax reporting. If you don’t have an accountant you can find one by researching online directories such as this one in Canada or this one in the US.

Sample Income Statement

An Income Statement (also called Profit and Loss or P & L Statement, Consolidated Statement of Earnings, or Statement of Revenues and Expenses) shows the operating performance of a company over a period of time – usually a quarter or a year. It reflects the revenue less expenses, or profitability of a company. We’ve created a sample income statement as a resource to you. If you’re just starting out, you’ll need to forecast your numbers. Use this as a template for getting started. All of the sample financial statments presented here are simplified and intended to present a broad picture of the subject. If you are a business owner you should have an accountant who will walk you through the specific accounting issues related to your business. You may also wish to have your accountant prepare your financial statments for tax reporting. If you don’t have an accountant you can find one by researching online directories such as this one in Canada or this one in the US.